Advice and answers from the Advanced Web Ranking Team

In the SERP Snapshot, you can identify the result type associated with each ranking URL, whether it’s an organic listing, a featured snippet, or another SERP feature.

For each organic result, you can view:

• The meta title length

• The meta description length

• The distance from the top of the page to the result (the pixel position)

• The total height (vertical space occupied in the SERP)

• The full URL

For each SERP feature result, you can view:

• The distance from the top to the result (the pixel position)

• The total height (the amount of vertical space each result occupies in the SERP)

On the right side, you can find a table that offers a comprehensive breakdown of all SERP feature types and organic results, along with the number of occurrences for each within the SERP. 

If you want to focus on a specific result type, you can simply uncheck the boxes for the others.

An above-the-fold line indicator is also present in the SERP snapshot, showing the visible portion of the SERP before scrolling. The Above the Fold section represents the area immediately visible to users upon entering a search query, without needing to scroll down.

The Compare Titles feature lets you compare each domain’s meta title with the actual title Google displays in search results.

In the Websites section, you can see how many results are owned by the main tracked website and by competitors added to the project. Clicking on any website will display the results it owns.