Sam Underwood

In this complete guide to Amazon SEO, you can discover how to boost your Amazon product rankings, increase sales, and measure the results.

Build a better SEO strategy by analyzing your competitors’ strengths and weaknesses with this comprehensive SEO competitor analysis guide.

Dive into the fundamentals of Core Web Vitals, how to improve your website's score, and nifty tools to help you measure and monitor your performance.

A complete eCommerce SEO guide that helps you grow the search traffic of your online shop. It includes tips on keyword research, on-page & technical SEO.

This guide shows how featured snippets impact organic listings, a few examples of featured snippets, and how to implement a featured snippets strategy.

Dive deep into what international SEO is, how to use it to get ahead of the competition, and how you can build it into your strategy step by step.

This guide shows how you can improve your local SEO to drive more foot traffic to your brick-and-mortar business and compete with larger enterprises.

Discover what long-tail keywords are, how to find them, and how to use them to improve your CTR and conversion rates.

Should LSI keywords be the focus of your SEO strategy? This guide explains why this is not always the best idea and shows what to do instead.

Ins and outs of mobile SEO, how SEO has changed with the influx of mobile searches, UX considerations, and the elements of a mobile-focused SEO strategy.

Discover what organic CTR means, how to improve it, and practical data insights from the free Advanced Web Ranking CTR tool.

This guide shows how to use Rich Snippets to increase your CTR and make your listing stand out in SERPs.

This guide explains what Semantic Search is and how you can integrate it into your SEO strategy step by step, for better results.

In this article, Sam Underwood talks about how SEO Analytics works, how to choose your KPIs, and what tools to use for data collection and reporting.

This guide shows 13 SEO best practices that you can implement now and build a solid foundation for your SEO strategy.

Learn how to create an SEO dashboard to get instant insights and save time with client reporting. Free template included.

In this article, Sam Underwood identifies the top SEO KPIs to track and provides detailed instructions on how to do so effectively.

Find out the key SEO metrics that will help you create useful SEO reports, set relevant KPIs, and track SEO performance on an ongoing basis.

Impress clients and management with your SEO Reports by following this guide and using the included FREE template for your monthly SEO reports.

An SEO strategy is the planning and implementation of activities that will boost your search traffic. This guide shows how to start building yours today.